Walmart | Expanding Walmart’s Footprint
When the world’s largest retailer, Walmart, looked to expand their operations in the Greater Houston region, they called on Pierpont for support. From the initial construction phase to the grand opening, Pierpont’s Public Affairs team has supported Walmart with a unique, strategic and proactive approach to addressing Not in My Back Yard (NIMBY) issues, stakeholder engagement and community relations.
From growing communities to rural areas with limited access to fresh produce and affordable groceries, the Greater Houston market has become a market share opportunity for Walmart. Walmart engaged Pierpont to manage public affairs and public relations around the permitting, building and construction of each store. But, with each construction project having its unique challenges, Pierpont took it to the next level.
Our proactive and micro-level community minded approach has allowed Walmart to grow its market share and maintain a strong reputation of a good corporate citizen.