Public Affairs
We harness communications strategy to improve government relations
Pierpont’s public affairs specialists help our clients improve government relations, execute a comprehensive stakeholder communications strategy, or launch a public sector engagement. Our team understands how to engage stakeholders to explain your organization’s policies, provide statistical and accurate information and advocate on issues that impact your ability to operate effectively.
Our areas of expertise in public affairs include:
- Educational issues
- Grassroots campaigns
- Issues management
- Legislative monitoring and reporting
- Public testimony preparation and consulting
Our public affairs experts partner with our clients to improve connections and relationships with key government entities and individuals, including municipal, county, state or federal levels.
Key to success in public affairs is developing and executing the right communications strategy. Pierpont works closely with our clients to craft the right messaging and content to ensure that your interests are communicated clearly and persuasively.
With strong relationships with elected and appointed officials, our public affairs team is ready to provide effective counsel on lobbying and advocacy efforts.
Our approach includes power mapping, messaging & data collection
Leveraging decades of experience, our public affairs specialists use tools like power mapping, message house development, and data collection to craft the right strategy and tactics for our clients.
Pierpont identifies key influencers that can help affect change, whether they are individuals or organizations, and maps their relationships to decision-makers.
As we refine our clients’ communications strategy, we develop an overall statement or value proposition, that is supported by evidence, keywords, and proof points. Collectively, these drive all client messaging, whether via news releases, blog posts or talking points for media interviews.
To ensure our clients’ representatives convey the right messages, we coach and train designated spokespeople through time-tested practice sessions. These sessions focus on building confidence, not anxiety.
